Evangelion‘s official website announced that it has formed a professional e-sports team, which will debut at the Tokyo Game Show online event scheduled for September 23 to 27. According to the press release, the initiative marks the first time an anime brand has collaborated with a professional gaming team.
The team was announced in association with RUN’A Entertainment, which organized the Evangelion car racing team in 2010, and e-sports managing company National Gaming Management. It will serve as ambassadors for the “EVANGELION e:PROJECT” brand, which promotes Evangelion character goods through e-sports. The brand was announced in April, and was created by character goods managing company JAMMY with permission of the Evangelion licensor company Groundworks.